Goodbye hashtags, hello word of mouth. What to expect from brand social media in 2025
Tech

Goodbye hashtags, hello word of mouth. What to expect from brand social media in 2025

As news feeds continue to get more saturated and consumer behaviour with social media changes, brands are going to need to engage consumers in much more considered ways. And with a TikTok ban looming in the USA, over the past few days we’ve seen users flock to Xiaohongshu (translated as “Little Red Book”, though often … Continue reading

Photo Diary: shop fronts in Madrid & Valencia, April 2023
Photo Diary

Photo Diary: shop fronts in Madrid & Valencia, April 2023

In 2023 I visited Madrid and Valencia in Spain, and, inspired by Facundo de ZuvirĂ­a’s images of Buenos Aires on display at FundaciĂłn MAPFRE, I photographed a number of shopfronts. I’ve always enjoyed street photography, but de ZuvirĂ­a’s work inspired me to focus on capturing the fleeting moments of what life looks like today. It’s … Continue reading

Staying Motivated in Lockdown
Adventures / London Life

Staying Motivated in Lockdown

Daily motivation is something I’ve struggled to find while staying so close to home for so many months, away from friends and colleagues, without the stimulation of new sights, sounds and smells, so I’ve set myself some goals to try to help with staying motivated – and one of them is to walk 100km this month. Art is also one of the things I miss the most with lockdowns, so walking 4 hours round trip in the freezing cold for this opportunity was a no brainer. Continue reading