Do you think Artificial Intelligence (AI) representations of real people (aka “deepfake”) have a place in business communications, external or internal? Before you answer that, I’ve got three hypothetical scenarios for you to consider – Scenario one: internal business-wide updates In this scenario, we’ve created deepfakes of your senior leaders (perhaps the CEO or the … Continue reading
As courses to teach people how to use AI are popping up, I thought I’d share three (actually helpful) ways you can use AI – specifically Generative AI like Claude, Gemini, Chat GPT, or Copilot in your marketing or communications role today.* What would you add to this list? *Please check your company policies for … Continue reading
What do #SocialMedia platforms and free to use #GenAI tools have in common? Too long didn’t read: trading data for access. At some point over the past 15 or so years, we’ve become complacent with trading significant amounts of our personal data (instead of money) in exchange for access to social media networks. Similarly, we’re … Continue reading
Why do I doubt AI will steal all of our jobs? Three word summary: consumer purchasing power. If AI replaced all of our jobs, then everyone would be unemployed and unable to purchase products, pay our rents and mortgages, pay for entertainment, and so on… And if we’re unable to afford, well, anything because we’ve … Continue reading
My wish for 2025? To improve the harmful bias we see coming from AI systems, to create a more equitable future. For the past year I’ve been working in the AI space as a Communications Manager, learning about AI and helping businesses communicate about this complex technology. And here’s the thing: AI is (basically) holding … Continue reading
Call me Katie 