Fashion

What happened when I gave up shopping fast fashion

Katie wears a pink maxi dress with fuschia flowers and brown monkeys printed on. She's also wearing oversized amber coloured cat eye sunglasses, a layered multicoloured pink bugle bead necklace and bangles in the traditional Pakistan craft style.

Guess what? October 2019 was my one year anniversary of not buying any clothing from fast fashion brands!

One. Whole. Year. Can you imagine? Because I certainly didn’t think it’d be possible. But there I was.

Katie wears a pink maxi dress with fuschia flowers and brown monkeys printed on. She's also wearing oversized amber coloured cat eye sunglasses, a layered multicoloured pink bugle bead necklace and bangles in the traditional Pakistan craft style.

Now, I’m not going to pretend I’m perfect – because I’m certainly not!

During that year I bought new sandals and use up some gift cards I still had; I didn’t want those to go to waste, so tried to make the most sensible choice of what to buy.

I also bought from designer sample sales (some old season, some samples) because 1) I love the designs and they’re intended to be appreciated for a lifetime (or more! – I consider these investment pieces heritage items to pass on one day) and 2) designers don’t operate on the same scale as fast fashion.

And of course, I bought from sustainable / ethical small brands, second hand and vintage.

While I bought a bit more than I “needed”, I was still taking steps in the direction I wanted to be heading towards and every step forward takes me closer to my goal of living more mindfully, more sustainably, more ethically. 

Dress: past season designer via 2018 sample sale 
Shoes: charity shop 2019
Necklace: local South African craftsman, 2009
Bracelets: Pakistan designer made by refugees 2019
Bag: 2017

Image description: Katie wears a pink maxi dress with fuschia flowers and brown monkeys printed on. She’s also wearing oversized amber coloured cat eye sunglasses, a layered multicoloured pink bugle bead necklace and bangles in the traditional Pakistan craft style.

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